Some tales simply can’t be fully communicated through static images. In these instances, web developer may be useful to discover a method to directly involve the consumer within the story.
Within this design roundup, we’ve taken a unique take a look at interactive storytelling: the means by which websites can pull you to their world and deliver their message through the strength of dynamic and interactive technology and style features.
Just check out the good examples below, and experience how their utilization of visual interactivity obliges you like a user to carry on scrolling or have a specific action.
El Monstruo: vanquishing the monster having a textEl Monstruo is really a partnership between UNICEF and ING Direct to advertise donations to varsities in third world countries. The website goes with an animated journey in to the lives of several schoolchildren – who’re being pursued from their school with a ferocious monster. As El Monstruo covets you to definitely the precipice of the high cliff, the interactive storytelling is available in.
A choice to give €1.20 towards the schoolchildren (i.e. UNICEF) via SMS seems on the watch’s screen. If you opt to donate, the animation continues having a happy ending – otherwise, well…
The monster is a straightforward metaphor representing the obstacles many schoolchildren face getting the amount, and concerning the web developer customer in this manner provides them a far more immediate reward for his or her generosity. It’s using interactive design in a manner that really reaches to people’s feeling of empathy.
Slavery Footprint: stick to the stepsHow many slaves meet your needs? It’s this straightforward question that’s the start of an outing with the chain of supply and compelled labor nowadays. Slavery Footprint walks you thru how you may be supporting slavery, even without buying from firms that utilize sweatshops. They explain this chain of work through interactive, scroll-through infographics.
But instead of just explaining this method theoretically, Slavery Footprints runs a fast survey that calculates just how much you depend on slave labor, according to factors such as what food you’re eating, the home you reside in and also the country you’re from.